Instagram Product And User Tagging

Tag Instagram accounts or catalog products in your posts from Compose in Statusbrew, so your content reaches more people and shoppers can find your products.

You can tag users and products in a single image post, a Reel, or a carousel post. In a carousel, you can tag usernames or products on each photo. Tagging works in the Statusbrew web app.

Who Can Tag Users And Products?

Anyone who can create Instagram posts in Compose can add tags.

Product tagging also requires a few things to be set up on the Meta side. See What Do I Need Before I Tag Products? below.

Plan availability: Tagging users and products is available on any Statusbrew plan.

How Do I Tag Users In An Instagram Post?

Tagging users puts your post in front of the tagged account's followers. Use it to tag influencers, brands, or to credit UGC creators.

1. Go to Compose.

2. Select your Instagram profile.

3. Add your photos or video.

4. Under Tag users, click Add.

5. Click the photo or video. The Tag Username box appears.

6. Enter the Instagram username you want to tag.

7. Click to apply the tag.

8. Click Save.

You can tag users for more than one Instagram profile at a time. You can't search for usernames when you add a tag, so type the full username.

To check you're tagging the right account, click Check if [@username] account exists on Instagram above the Username box.

What Happens After I Tag A User?

The tag is applied to the post when it is published. If you tag a private profile, the post still publishes, but the user is not tagged.

How Do I Tag Products In An Instagram Post?

Tagging products makes your catalog items shoppable. Viewers can learn about the product and buy it without leaving Instagram.

What Do I Need Before I Tag Products?

• An Instagram Business profile connected to Statusbrew. See Connect Instagram Page.

• The Instagram and Facebook Pages must be connected to Statusbrew by the product catalog owner.

• Your Instagram profile must be connected through Facebook, not through direct Instagram login.

• An Admin role on the Facebook Page connected to your Instagram profile.

• A Meta Business Manager account.

• A shop connected to your Instagram account in Business Manager, with Instagram checkout enabled in Meta Commerce Manager. See Shop Setup.

• Your Instagram account has been added to the shop, with the catalog assigned and Instagram Shopping approval.

• A catalog of approved products. Add and manage products in Commerce Manager.

If you're in the U.S., upgrade your Shop to checkout on Facebook or Instagram before you tag products. Without a checkout-enabled Shop, tagging fails with an error. Meta made this API change. Change your checkout method in Meta Commerce Manager.

Steps To Tag Products

1. Go to Compose.

2. Select one Instagram profile. You can tag products for one profile at a time.

3. Add your photos or video.

4. Under Tag products, click Add.

5. Click the photo or video. The Tag products box appears.

6. Search by product name or SKU.

7. Select a product from the drop-down to add the tag.

8. Click Save.

For multiple images, use the arrows below the media to switch between photos and tag each one. The selected products for each photo appear in a list on the right. To remove one, click the cross next to it, then click Save. To change tags later, click Edit next to Tag products.

How Many Products Can I Tag?

You can publish up to 25 posts or reels per Instagram Business account in a rolling 24-hour period using Statusbrew.

What Happens After I Tag Products?

The post preview shows a shopping bag icon () in the bottom-left corner to indicate that products are tagged. Hover over the icon to see the names of the tagged products.

Which Countries Need Instagram Checkout?

Only 21 countries can use product tagging without Instagram Checkout. In all other countries, activate Instagram Checkout in Meta Commerce Manager to let people pay directly on Instagram. Change your checkout method.

What Are The Limits Of Product Tagging?

• Works only for Business accounts, not Creator accounts.

• You can't create or edit catalogs in Statusbrew.

• Collaborative catalogs (shopping partner or affiliate creator catalogs) aren't supported. You can tag only products from shops linked to your own account.

• Product tag insights, such as views and clicks, can't be fetched because of Instagram API limits.

• Product tagging doesn't work for profiles connected to Statusbrew with direct Instagram login. The profile must be connected through Facebook.

• Product tags are not supported for Instagram Stories.

Why Can't I See My Products In The Catalog?

• Variants: Search by SKU. Searching by name returns only one variant per product.

• Approval: Only approved products appear. Check the status in Commerce Manager. See Instagram product and collection approvals for shops.

• Empty catalog: Make sure you have products added to your catalog, approved by Facebook, and linked to the right Instagram account.

• Account not added to the shop: Add the Instagram account to your shop in Commerce Manager, assign the catalog, and get Instagram Shopping approval.

• Connected by someone else: The product catalog owner must connect the Instagram and Facebook Pages to Statusbrew. If someone else connected them, ask the catalog owner to connect them.

• Permissions: If you have a valid shop but no catalogs appear, reauthorize your profile so Statusbrew can view your products.

FAQs

Can I Tag Users In Instagram Reels?

Yes. Select your Instagram profile in Compose, add your video, and use Tag users the same way as for any other post.

Can I Tag Products In Instagram Reels?

Yes, if your Instagram profile is connected to Statusbrew through Facebook. Select the profile in Compose, add your video, and use Tag products the same way as for any other post. On Instagram, a video post is a Reel. Profiles connected with direct Instagram login can't tag products.

Can I Tag Products In Instagram Stories?

No. Product tags are not supported for Instagram Stories.

Can I Tag Users And Products In The Same Post?

Yes. You can add both Tag users and Tag products to the same post.

Can I Search For A Username When I Tag?

No. Enter the full username, then use Check if [@username] account exists on Instagram to confirm it.

Why Wasn't The User Tagged After The Post Published?

The profile is probably private. Instagram doesn't allow tagging private profiles, so the post publishes without the tag.

Can I Use One Catalog For Multiple Instagram Accounts?

Yes. Add each Instagram account to the shop in Commerce Manager and get each one approved separately.

Can I Tag Products From A Partner's Catalog?

No. You can tag only products from shops linked to your own account.

Can I Tag Users Or Products From The Statusbrew Mobile App?

No. Tagging users and products is available only in the Statusbrew web app, not in the mobile app.