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On an ever-growing platform like social media, marketers are always on the lookout for the latest social media statistics that could help shape up their existing strategies. The world of social can undergo drastic changes in just a matter of months or years, which means it's crucial to constantly stay on top of where your audiences are and how to connect with them. For marketers looking to win more on social in 2020, here's a compilation of 100 social media statistics that can help identify the best platform and provide better clarity to channel resources such as time, efforts, and money. Global Social Media Marketing Statistics Most Popular Social Networks Facebook Marketing Statistics Instagram Marketing Statistics Twitter Marketing Statistics YouTube Marketing Statistics LinkedIn Marketing Statistics Pinterest Marketing Statistics Social Media Advertising Statistics Social Media Engagement Statistics Social Media Statistics For Businesses Click here to jump directly to downloadable infographic. Global...

After the first digital ad hit in 1994, very few had the idea that advertising would completely change to a whole new concept. Now ads are not limited to search engines, they have spread their wings to almost every social media platform you could think of such as Facebook, Twitter, LinkedIn, Instagram, Reddit, Quora and many more. Amongst the aforementioned social media platforms, Facebook and Instagram stand out from others. They are the perfect platforms for running an advertising campaign because of the more significant number of active users. According to eMarketer forecasts, brands and companies will spend $32.6 billion on Facebook ads by 2020. Instagram is also a good choice for advertisers due to its density of 1 billion active users. A successful ad campaign is not limited to the ad platform you choose. It also depends on how engaging and attractive your ads appear whenever they are...

When the topic of lead generation comes up, you'll be asked to opt social media as a strategy at least once or twice. If you consider that suggestion, you would be thinking about the choices of platforms. Chances are Facebook and Twitter would be the first in that thought process and quite possibly LinkedIn too. But do you know Instagram should be one of the platforms on which you should invest time and resources? In this post, we will have a look at how profitable Instagram can be as a lead generation machine. Moreover, you will have a fair idea about how we can create the best Instagram marketing strategy to find new prospects and customers. What makes Instagram a great platform for marketers? It has everything you might need for content marketing – photos, slideshows (carousel posts), videos, live broadcasting, direct messaging, hashtags, and stories that have a special 'Swipe...

[Knowing how to use best hashtags for your business is crucial this season to work efficiently on Instagram. Here's what you need to know about Instagram hashtags in 2019!] Many words have been added to the dictionary in recent decades thanks to social media, but few have become so widely used as 'Hashtags'. What began on Twitter has now spread to many major social networks including Facebook and Instagram. The growth in the use of hashtags has been incredible. But, what is the explanation for the growth of hashtags? The hashtag is probably the most popular way of categorizing content on social networks. This makes you discover your own content and allows you to find relevant content from other people and companies. The hashtag likewise enables you to connect and engage with other social networking users based on a common theme or interest. Instagram #hashtags = free advertising. Instagram #hashtags = gaining...

Social media has probably become an essential cog in the digital marketing mechanism. With its extensive reach and enormous user base, social media is apt for businesses and marketers who want to reach out to their audiences. With the technology advancements over the past several years, social media has exploded to its real potential, delivering every single time. This intensified people's interest in using social media marketing as their main marketing strategy, and the move is paying off. With the rise of social media platforms, it's imperative to understand their contribution to our business. Like, analyze which of these platforms are working best for us, and what strategies need to be implemented to extract the maximum results. In our age, the ways to connect with our audiences and consumer behavior are continually changing. Business owners and marketers are always on the lookout to drive in user engagement and encourage user-generated...

Being a social media marketer, I understand how time consuming it is to manage your social media accounts every day. Therefore, to help you increase your productivity and cut back on the strain caused by repetitive actions such as Liking and Replying to the posts, I've collated a set of lightning-fast social media keyboard shortcuts in this blog. And it comes as an outstanding resource to enable you to manage your social accounts manage your social accounts more efficiently. Most shortcuts here serve to eliminate additional steps involved in using social media and tools. Hop on to the following categories to see keyboard shortcuts of the platform or tools that you’re interested in! Facebook Keyboard Shortcuts Twitter Keyboard Shortcuts LinkedIn Keyboard Shortcuts YouTube Keyboard Shortcuts Messenger Keyboard Shortcuts Tumblr Keyboard Shortcuts Statusbrew Keyboard Shortcuts Pinterest Keyboard Shortcuts Medium Keyboard Shortcuts Instagram Keyboard Shortcuts Quora Keyboard Shortcuts Trello Keyboard Shortcuts...

Note: This blog post has been updated on 28th December, 2018. If you want to grow your business on Instagram, then it becomes immensely important for you to create the high-quality and best content for Instagram that succeeds in engaging with your followers. However, it is easier said than done because most of the businesses or brands fail to figure out how to create high-quality Instagram content. Most people struggle with many such questions that we would be answering in this blog. Why is high-quality Instagram content so important? How to plan Instagram content strategy? What type of content performs best on Instagram? However, before answering these questions, let's find out the importance of using Instagram for businesses. Click here to jump to downloadable PDF and infographic. Why to use Instagram for business? If you consider Instagram, it gathers 50 times more engagement per follower than Facebook, and 120 times...

Towards the end of every year, we like to read all sorts of interesting stats about social media. It's astounding how fast things can change in only a single year, and 2019 has a range of surprising social media statistics to reflect on. This year we've seen how social media use continued to grow around the world, so we’ve collated the best of social media marketing statistics in this article. And it comes as a fantastic resource to help you enhance your social media marketing strategies and plan the engagement of your business. Hop on to the following categories to see social media marketing statistics that will help you answer the critical questions like - How should we utilize social media in 2019? Which social media platforms should my business invest in? Ready? Let's go exploring the social media stats! We also have an amazing social media statistics infographic...

If you're not using Instagram for marketing yet, you might be doing your business a great disservice! Instagram is a champion amongst the most well known social media platforms around the world, which had reached 1 billion monthly active users in June 2018, up from 800 million in September 2017. In fact, as per the survey of Pew Research Center, 35 percent of US adults utilize Instagram for marketing as well as personal use. The highest concentration of Instagram’s user base is between 18 and 29 years old; certainly a demographic every marketer wants to reach. Since its inception, Instagram has turned out to be an incredible marketing tool, and the number one reason why people use it is to expand their brand presence and the visibility of their products. With all this information in mind, in this Instagram marketing guide for beginners, we’re going to disclose all...