Asset Manager
The Asset Manager simplifies collaborative publishing and asset management within Statusbrew's publishing workflow. You can create, organize, edit, and publish assets from a central location to publish visually engaging social posts.
Who Can Do This?
Everyone in your space can use the Asset Manager. There is no separate permission to turn on.
Any user can add assets and create folders.
Any user can edit, move, download, archive, and delete an asset shared with them, including assets someone else uploaded.
Any user can rename, move, and delete any folder, including folders someone else created.
Assets you upload are private to you by default. Only me is preselected under Share access with, so choose All team members or specific users and user groups if you want your team to see the asset.
Only the person who uploaded an asset can change its Share access with setting.
The Asset Manager is available on Standard plans and above. It is not included in Lite. Standard holds up to 2,000 assets, Premium up to 10,000, and Enterprise is unlimited. Storage is 50 GB per organization. See full pricing details.
Accessing Asset Manager
From the Statusbrew dashboard, select Asset Manager in Publish section.
Or
Go to Publish and select Asset Manager from the sidebar.
Uploading Assets
Go to Asset Manager.
Click Add asset.
Give a Title to the asset (upto 64 characters)
For text or link assets, add them in the Text section.
Select Watchers.
In the Media upload box, upload an image, GIF, or video. You can max upload one image, GIF or video at a time.
Under Share access with, choose the view's shareability from All team members, Specific user(s)/user group(s), or Only me. By default, the " Only me option is selected.
Add tags.
Click Save.
Assets are saved to wherever you are. Click Add asset inside a folder and the asset lands in that folder.
Uploading Several Assets At Once
Bulk upload takes up to 100 files in one go, so you can bring an existing media library into Statusbrew without filling in the form once per file.
Go to Asset Manager.
Click the arrow next to Add asset.
Select Bulk upload.
Drag your files onto the drop zone, or click Choose files to pick individual files, or Choose folder to pick everything inside a folder.
Under Share access with, choose who can see the assets. What you pick here applies to every asset in the run.
Click Upload.
Files upload five at a time, and each one shows its own progress as it goes.
The line above the drop zone tells you where the assets will land, for example "Uploading to Assets". Start a bulk upload from inside a folder and everything goes into that folder.
Choose folder uploads the files inside that folder. It does not recreate the folder in Asset Manager. If you want the assets kept together, create the folder first, open it, then start the bulk upload from there.
HEIC and HEIF images are not supported and will not upload. Convert them to JPEG or PNG first.
Organizing Assets With Folders
Folders group related assets inside the Asset Manager. A folder holds assets and other folders, so you can nest them up to five levels deep.
Folders appear as cards at the top of the Asset Manager, above your assets. Click a folder to open it. A breadcrumb trail at the top of the page shows where you are, for example, Asset Manager / Miscellaneous / Campaign assets. Click any part of it to jump back.
Folder names do not have to be unique. Two folders at the same level can share a name.
Creating A Folder
Go to Asset Manager.
Click the arrow next to Add asset.
Select Create folder.
Enter a name and save.
Creating a folder while you are inside another folder creates it as a subfolder. An empty folder also offers Create folder in the middle of the screen.
Renaming, Moving, and Deleting Folders
Hover over a folder card and click the three-dot menu:
Edit folder to rename it. The name is the only thing you can change here.
Move to folder to nest it under a different folder.
Delete folder to remove it.
Deleting a folder does not delete what is inside it. The assets and subfolders move up to the parent folder, and the confirmation names where they will land, for example "Assets and subfolders inside will move to Miscellaneous." A top-level folder's contents move to the Asset Manager root.
Moving Assets Into A Folder
Drag an asset card and drop it onto a folder card. That is the quickest way to move one asset.
You can also use the menu:
Hover over the asset and click the three-dot menu.
Select Move to folder.
Browse to the folder you want. Click a folder name to open it, or click Assets in the breadcrumb to return to the top level.
Click the button at the bottom right labeled your destination, for example, Move to Summer Wear.
To move several assets at once, tick the checkbox on each one and click Move to folder in the bar above the grid. That bar also carries Copy to Compose and Archive, and you can select up to 10 assets at a time.
To take an asset out of all folders, open Move to folder, click Assets in the breadcrumb, then click Move to Assets.
Editing Image Assets
Once an image is uploaded, clicking Edit image opens Statusbrew's built-in image editor to adjust image ratios, apply filters, or add text. Make the required changes and select EXPORT IMAGE or Close to disregard any edits.
You can also Add alt text and Add description for image assets.
To change or reupload the asset, click Remove. This will delete the current image along with all associated text and descriptions.
To edit an uploaded image asset, click on any image asset to open its detailed view and then click the Edit asset icon. It will take you to the Edit Asset window in detail view, where you can edit Title, Text, the uploaded asset, tags, and the shareability settings. The shareability setting is only editable by the user who uploaded the asset.
Click Archive to archive the asset, Update to save the changes, and Cancel to discard the changes you made.
Generating Alt Text For Image Assets
Within the editing view of image assets, click Generate using AI to generate the alt text for the image with the help of AI. It will take a few seconds for the alt text to be generated. Once ready, the generated text will automatically appear in the text box. You can review and make changes to refine it, or regenerate it if needed.
If you want to regenerate the alt text, click Generate using AI again. All updates are saved automatically.
Editing Video Assets
Once a video is uploaded, you can:
Thumbnail from Frame: Use the seek bar to move to the desired point in the video and set that time frame as the video cover. The selected timestamp will be shown (e.g.,
0:04).Choose Thumbnail: You can add a custom thumbnail by either:
Clicking Upload to add an image from your device.
Click on Asset Manager to select an image from your existing assets.
Subtitle: Upload subtitle files in the
.srtformat. Ensure your file name follows the required format:filename.[language code]_[country code].srtFor example:promo.en_us.srtfor English (US).
To change or reupload the asset, click Remove. This will delete the current video along with all associated thumbnail and subtitle.
To edit an uploaded video asset, click on any video asset to open its detailed view and then click the Edit asset icon. It will take you to the Edit Asset window in detail view, where you can edit Title, Text, the uploaded asset, tags, thumbnail, subtitle file, and the shareability settings. The shareability setting is only editable by the user who uploaded the asset.
Click Archive to archive the asset, Update to save the changes, and Cancel to discard the changes you made.
Viewing Assets
Go to Asset Manager. In the Asset Manager window, you can view all your uploaded assets.
Text assets will be labeled with for text and GIF assets, image assets with , video assets with , and link assets with icon and their title.
Use the Active and Archived tabs at the top to switch between your active assets and the ones you have archived.
You can also search assets by their title using the search bar.
Clicking on any asset will open its detailed view. Here you will be able to see:
The added watchers. You can also add watchers by clicking the notifications icon.
Copy to Compose button.
The Edit asset icon. Clicking Edit will take you to the Edit Asset window in detail view.
Title
Created by
Created at
The added Tags (if any). You can also add tags by clicking Add tags
The uploaded asset
All activity of the uploaded assets
Comments dropped by you or your team on the uploaded assets
Sorting Assets
Two dropdowns on the right of the Asset Manager control the order of your assets.
The first picks what to sort by:
Name
Creation date (default)
File size
Usage
Created by
The second picks the direction, Descending (default) or Ascending.
Sorting applies to your assets. Folder cards keep their own order.
Filtering Assets
Click Add filter to narrow the list down. Under Asset, you can filter by:
Post Type: Status, Photo, Gif, Link, Retweeted Tweet, Audio, Video, Carousel, Document, Poll, Reels
Asset Source: Upload, Canva, AI, Post import, Shared link
Folder: assets in one folder
Users: who created or added the asset
Tag: the tags on the asset
Every filter takes a condition: In (=), Not in (≠), Is null or Is not null. Pick your values and click Done.
The filter icon next to Add asset hides and shows the Add filter option.
Archiving, Restoring, and Deleting Assets
Hover over any active asset and click the three-dot menu:
Edit
Move to folder
Download
Copy asset link
Archive
Delete
Archiving An Asset
Archiving moves an asset from the Active tab to Archived. Nothing is lost, and you can restore it whenever you need it again.
To archive several assets at once, tick the checkbox on each one and click Archive in the bar above the grid.
Restoring An Archived Asset
Open the Archived tab.
Hover over the asset you want back and click Restore.
To restore several at once, tick the checkbox on each one and click Restore in the bar above the grid.
The assets move back to the Active tab and are available for use again.
Deleting An Asset
Deleting removes an asset from Statusbrew for good.
Hover over the asset and click the three-dot menu, then select Delete. On the Archived tab, click the delete icon on the asset.
In the Delete Asset dialog, click Delete to confirm.
Deleting cannot be undone. The confirmation reads "Are you sure you want to delete [asset name]? This action cannot be undone." Archive the asset instead if you might need it later.
Using Assets
After assets are added to the Asset Manager, it's easy to use them. If you attach an asset with Tags to Compose, the post will automatically include those Tags.
Copy to Compose
Click on any asset in the Asset Manager to open its detailed view. Clicking on Copy to Compose button will take you to the Create post window with the asset already added in the Global tab.
For text assets, the text will get copied in the caption field and the GIF, image or video asset will be copied in the Media section.
If your asset contains both Text and GIF/video/image, the text will get copied in the caption field, and the GIF, image, or video asset will be copied in the Media section.
If you have tags added to your asset, the tags will also get copied to the Create post window.
Copying Several Assets To Compose
You can start a post from several assets at once instead of adding them one at a time.
Go to Asset Manager.
Hover over each asset you want and tick its checkbox. You can select up to 10 at a time.
Click Copy to Compose in the bar above the grid.
The Create post window opens with every selected asset attached in the Global tab. The tags from all of the selected assets are applied to the post, not just the tags on the first one.
Each network sets its own limit on how many images or videos one post can carry, and those limits still apply. Selecting 10 assets in Asset Manager does not mean all 10 will post to every profile.
Pick from Asset Manager
Go to Compose and click Pick from Asset Manager in the caption box to add a saved text.
In the Media section, click Browse options > Pick from Asset Manager. The Asset Manager dialog will open where you can pick the asset and select Add. You can filter the assets by Users or Tags.
Compose: First Comment
You can include your commonly used hashtags or any text asset to use when scheduling a First Comment.
In the First comment box, select Pick from Asset Manager. From the Pick from Asset Manager dialog that opens, select the asset and select Add. You can filter the assets by Users or Tags.
Media Annotation
Media annotation in Statusbrew allows teams to leave time-stamped comments on videos and image-specific feedback directly inside the platform. Instead of relying on external tools, you can collaborate on creative assets within the platform where you manage your posts, making the review process faster and more organized.
Video Annotations
You can add comments tied to a specific timestamp in a video, making it easier to highlight edits and feedback. Click on the video in the Post Detail or Asset Detail to preview it and leave comments.
Stop & Comment: Pause the video at any timestamp and type your comment.
Playback Controls:
Use media controls to play/pause.
Click any timestamp in the timeline to jump directly to it.
Use the play/pause button above the text box.
If the video is playing and you focus on the text box, playback stops at that exact timestamp.
Comment Visibility:
All comments are displayed in the annotation panel.
Comments are also visible in Post Detail All activity and Comments section.
Clicking on a timestamp in a comment takes you directly to that moment in the video.
Image Annotations
For images, you can add comments specific to each asset in the set.
Add comments directly under each image.
In Post Detail, clicking on an image hyperlink in a comment opens that particular image.
Where to Annotate Media
From Post Detail by clicking on the image or video.
From Asset Detail by clicking on the image or video.
FAQs
Which Plan Do I Need For Asset Manager?
Asset Manager is available on Standard plans and above. It is not part of Lite. Standard holds up to 2,000 assets, Premium up to 10,000, and Enterprise is unlimited. Storage is 50 GB per organization, shared across all your spaces.
How Many Folders Can I Create In Asset Manager?
You can create up to 300 folders, nested up to five levels deep.
What Happens To My Assets If I Delete A Folder?
Nothing is deleted. The assets and subfolders inside move up to the parent folder, and the confirmation tells you which folder that is. If you delete a top-level folder, its contents move to the Asset Manager root.
How Do I Move An Asset Out Of A Folder?
Hover over the asset, click the three-dot menu > Move to folder, click Assets in the breadcrumb, then click Move to Assets. The asset goes back to the top level of the Asset Manager.
Can I Drag And Drop Assets Into Folders?
Yes. Drag an asset card onto a folder card to move it there.
What Is The Difference Between Archiving And Deleting An Asset?
Archiving moves the asset to the Archived tab and keeps it, so you can restore it at any time. Deleting removes the asset permanently and cannot be undone.
Can I Recover A Deleted Asset?
No. Deleting is permanent, so Statusbrew asks you to confirm first. Archive assets you might need again.
Can I Upload More Than One Asset At A Time?
Yes. Use Bulk upload from the Add asset menu to add up to 100 files in one go, five uploading at a time. The single Add asset form still takes one image, GIF or video per asset, so use bulk upload when you have a batch.
Does Bulk Upload Recreate My Folders?
No. Choose folder uploads the files inside the folder you pick, and they all land in whichever folder you started the upload from. Statusbrew does not build a matching folder structure for you. Create the folder in Asset Manager first, open it, then bulk upload into it.
Why Didn't My HEIC Photos Upload?
HEIC and HEIF are not supported, so those files will not upload. Convert them to JPEG or PNG and try again. HEIC is what iPhones save by default, so if a whole batch of photos from a phone fails, that is usually why.
How Many Assets Can I Add To One Post?
You can select up to 10 assets at a time in Asset Manager and copy them to Compose together. Each network then applies its own limit on how many images or videos a single post can carry, so the final number depends on the profiles you post to.
Can I Move Or Archive Several Assets At Once?
Yes. Tick the checkbox on each asset, up to 10 at a time, then use Copy to Compose, Move to folder, or Archive in the bar above the grid. On the Archived tab, the same bar offers Restore.
Why Aren't My Folders Reordering When I Change The Sort?
The sort dropdowns apply to assets. Folder cards keep their own order regardless of what you sort by.
Can I Download A Video Or Media From A Published Post?
Yes, you can download media from Asset Manager if the media was added to Statusbrew and is available there.
To download it:
Go to Publish > Asset Manager
Locate the video or media file
Hover over the asset and click the three-dot menu
Select Download
You can also select Copy asset link to open or share the asset link separately.
There is no direct download button from the published post itself. The media must be downloaded from the Asset Manager.