Google My Business

If you are a local business, you already know that people are turning to Google to search for what you offer and you definitely want to be found there regardless of whether you are a local bagel shop or a chain of pizza restaurants! And when we talk about being found in local search, there are two places that we mean! A top spot in: Map listings Organic listings According to Search Engine Watch, a top map listing on Google receives 33% of the traffic, and the organic listings receive 40% of the clicks, taking home the gold. That said, how do you rank your business higher on Google in all aspects to gain more traffic? You can be easily found in top Google search results by getting your local SEO on point. However, before getting started with improving your ranking on Google, let us have a proper understanding of...

If you're familiar with the term Google my Business, you may be aware that GMB is the most effective one-stop solution for businesses to manage their online presence across Google Search and Maps. Google My Business has made it easier for businesses to interact with old and new customers and convey how their business is one-of-a-kind. It is one of the most powerful ways to improve a business' local search engine ranking and online visibility. If you're a local business, claiming your Google My Business profile is one of the first steps you should take to increase your company's online presence. Once you have your page live, Google lets you add several details like photos, videos, business hours, a description of your company, frequently asked questions and answers, customer reviews, appointment bookings, response to online reviews and more! Let's discuss a few ways to grab your potential customer's attention using...

If you're serious about building your brand reputation online, we believe that a core component of your strategy needs to be 'gaining online customer reviews'. The feedback customers leave online for your product, service, or business can drastically influence your bottom line! In fact, 72 percent of shoppers trust online reviews as much as personal recommendations from loved ones! So, what people are saying about your business can help you make a meaningful impression on your customers. This week at Statusbrew, we stopped by to share some fresh perspectives and ideas on why online customer reviews are so crucial and significant, especially for your local business in 2019. If you missed this webinar, don't worry! You can now access the full webinar recording here. Let's dive in to discover all of the remarkable insights that were shared during the webinar! The changing landscape of online customer reviews Over the last...

Google has transformed the way search work. People can easily find what they're looking for without even having to visit the website. To begin getting your business found better in Google Maps and regular Google Search, a secure place to start is Google My Business. So, create and claim your Google My Business listing asap! But your job does not have to stop here! Do not commit the mistake of claiming a Google My Business listing, adding the bare minimum details, and then abandoning it. You need to optimize it! Take a few minutes every day for Google My Business optimization and help your business appear in search even more frequently. Businesses with a complete and accurate (optimized) Google My Business listing get 7x more clicks and are 2.7x more likely to be considered reputable. Thus, when used correctly, GMB is a powerful tool that can increase your revenue...

Fake negative reviews on Google My Business - They are killing our business! I hear it over and over from businesses. Despite all the hard work businesses are doing to build their online reputation, fake negative reviews from spammers and competitors are making it hard for them to onboard new customers and boost sales. But, what is it that makes fake reviews terrible?! The Online Reviews Survey found that negative reviews convinced 94% of consumers surveyed to avoid a particular business. Reviews on Google My Business are public, and every time someone leaves a fake review about your product or service, anyone can see it and form a wrong opinion about your business! These bogus reviews can be very hard to spot and can be even harder to remove if you don't know what to do. However, the good news is that if you’re diligent at identifying the fake...

As an idea, utilizing Google My business appears to be straightforward. After all, you only need to create an account and claim your business to get started with local SEO. And when you actually begin using Google My Business, it turns out to be more complex than you thought. While endeavoring to build your business on GMB, plenty of questions and concerns start springing up. Other than experiencing experimentation, how are you expected to make sense of this all? We understand how overwhelming it could be to begin with Google My Business! But, here’s the good news: We have answers. This blog post will answer some of the most frequently asked questions about Google My Business. Read on to get the answers you've been searching for. Answers to 10 frequently asked Google My Business questions We thought it'd be a great idea to get you more acquainted with some...

Don’t let reviews scare you, instead use them to your advantage! Each Google My Business page review is an excellent opportunity for your business. They are more than just a customer’s thoughts about your product, service or brand. Reviews on Google My Business not only increase your Google rank, but they can also have a significant impact on people’s purchasing decisions. Can you remember the last time you booked a hotel or bought a $20 home appliance without checking the reviews? I can’t. Well, I’m not the only one who seeks information about the good or bad of a business. Consider this: Nearly ,95% of shoppers read online reviews before making a purchase. What’s more? 93% of local consumers use reviews to determine if a local business is good or bad. With Google, consumers have become more informed and empowered than ever before. They...

Did you know that 81% of shoppers search online before they make a purchase, even when the purchase is made explicitly at a local business? If you want to capture this valuable search traffic and direct them right to your website or store, you may want to get your business listed on Google My Business. However, it is easier said than done! Many businesses fail to do that. In this Google My Business guide, we’ll answer all the questions listed below that most of the businesses often struggle with: What is Google My Business? Why is it important to focus on Google My Business? What are the benefits of using Google My Business page? How to create Google My Business page? or How to claim your business listing on Google? How to verify your Business on Google My Business? How to optimize Google My business page? An answer to...