The landscape of social media will change drastically in 2019. Hence, if you are running your business online, then you must be aware of how to create a successful social media marketing strategy for your business in 2019. Click here to jump to downloadable infographic and PDF. The reach of social media has expanded immensely over the last few years. According to a report, there are 3.03 billion active Social Media users who frequently uses social media. Even if you’re not a fan of social media, it’s okay. It doesn’t have to be a great deal to stay away from social media unless and until you’re really concerned about your personal brand. But, what about your business? Can you afford to lose the benefits that your business can harvest with its social presence. Or should I say with the right social media marketing strategy? Why...

Let me begin with a convincing insight on Instagram Marketing Strategy. This Social Network claimed to have grown its monthly business advertisers to 2 million in September 2017, which was limited to 1 million in March 2017. That is 100% increase in just 6 months. Why did it Happen? Everyone loves visual storytellers, especially when brands and businesses come out on screen and touch their passionate part of travel, fashion, motivation and alike, resulting in strong community bond, loyalty and engagement. And, Instagram seems to be the ideal place to embrace the opportunity. Now that you're here, you must be already knowing the power of Instagram and Instagram marketing, this blog post is dedicated to marketers, brands and businesses who need a clear understanding of how to build Instagram Marketing Strategy. Instagram Marketing Strategy is broken down into 9 simple steps Why do businesses need Instagram Marketing Strategy? How to...

Let’s get over with two myths, One is Content Marketing is not a new form of marketing and the other is, Content Marketing Strategy involves all forms of content, not just written ones. Brands like Coca-Cola, Red Bull and Nike have been engaging with their audience since their establishment by storytelling, educating and providing value all the time to the personal level, by candidly understanding the power of content. What do you think about this Coca-Cola commercial advertisement “Just waiting for my mother” from 1941? Now that Social Media is turned into a massive hall, Content Marketing has taken a smart transition into the online social world -- in the form of written posts on your corporate blogs, videos on YouTube, GIFs on Twitter and cat pictures on Instagram. All these content by businesses and brands aren’t created just for the sake of creating content. The purpose behind...

We’re going to discuss one of the biggest challenges faced by businesses, marketers and community managers online, which is Social Media scheduling. Unlike other activities, Social Media scheduling demands to be consistent and strategic all the time, in order to reap the maximum benefits. Staying strategic on Social Media in real-time can be hectic, and missing it can cost your brand, its reputation online. Those days are gone when there were only handful of companies used to have social profiles. Now the online world is highly active and never sleeps. Why do you need Social Media Scheduling? Some crucial reasons for practicing Social Media Scheduling are: Increased consistency Experimenting with optimal posting-time Managing multiple time zones ahead of time Pushing out content for the upcoming events Posting in real-time The above reasons may look short and simple but once you master them, your Social Media Marketing Strategy would skyrocket...

For 2019 Social Media Statistics, refer our latest blog: 100 Social Media Statistics for 2019 On the Internet, every click, view and even the emotion is tracked and noted somewhere in the form of statistics in order to understand the user's behavior. For example: Do you know what percentage of the world are on social media? In case if you are using social media to promote your business, then you must be aware of how many people use social media. For your comfort, I have compiled the most important 100 Social Media statistics for 2018 that you must know before entering the new year party. Social Media has captured this era from personal to professional point of view. One of the reasons why it’s still elevating is due to the high presence of businesses. The statistics on Social Media are rolled every now and then worldwide, in order to...

Since the inception of the social world, marketers have been strongly debating on Social Media metrics that matter. If all the metrics are available, then why do thousands of businesses and brands still struggle to generate brand awareness and revenue by calculating the right Social Media ROI? There’s a huge disconnect here because the Social Media metrics should always be measured after defining the business goals and audience behaviour. In this blog, we are going to see how you should be tracking your Social Media metrics and Social Media ROI by analyzing your business goals. At the end of this blog, I have illuminated an example of Crazyegg's sales funnel by breaking it down into 4 steps. Let's dive in... Mr. Luke Williams, Professor of innovation at NYU's Stern School of Business and a renowned Author states in an article in The Atlantic, Observations are raw data, the gradual...

We can see how Social Media has been emerging into the world of marketing for everyone since its inception. I have been writing a lot about how you can grow your personal brand and business on Social media with Social Media Marketing strategies on Statusbrew blog, but still, it’s mandatory for every one of us to go mainstream and educate ourselves with the Social Media Marketing trends for 2018. Let’s dive in… If you were to ask me to provide you with one important statistics to tell how important the online world is for your business, I might have said this to you, 71% of consumers and clients who have had a good social media service experience with a brand are likely to recommend it to others. (Source: Ambassador) Anyway, 71% is a big number. You have to agree. Bonus: Before anything, learn to improve your customer service...

Have you ever heard someone saying that running a business is easy? NO! Why? Because it takes a lot of practice to attain the self-discipline and determination to even develop a thought of handling the small business problems and challenges. Many have overcome this hardship and adapted the lifestyle of a Small Business Owner or Entrepreneur. If you are one of them then trust me, you have already started to make a difference in this world. Being a small business owner is not a simple game to play but it’s a long run on an arcade filled with unexpected hurdles. It is a lifestyle of constant tension and pressure but when rightly managed, there is an enormous reward waiting ahead. Sometimes it takes everything to get your ‘small business’ to the status of a ‘large firm’. You will learn to take those growing pains because that's what ENTREPRENEURS do....

Becoming an Influencer always first starts with becoming a professional. And when it comes to portraying yourself as a professional, a LinkedIn profile always works as a highlighter. LinkedIn is the world's biggest professional network with 500 million users from 200 countries. People are working hard to become a LinkedIn Influencer nowadays and I say, it’s really worth it. The fact is, the virtual professional network has morphed from an online job finder and resume into a huge personal branding tool on the Internet. LinkedIn has been constantly redefining professionalism ever since it's inception. What makes LinkedIn powerful is because it attracts the highly professional and business-oriented audience. Professionals are building connections with other people in their field of work. HRs and Recruiters are hanging out to find best profiles for their company. Everyone is constantly running and emphasizing on their LinkedIn presence. LinkedIn is encouraging people to become...