Listening

Create custom brand inboxes to monitor keywords and hashtags across platforms like Twitter, Reddit, and Instagram

Listening To Brand Conversations

Statusbrew's Brand Keywords feature allows you to see how people are reacting to your product, brand, or a popular topic beyond your social feed. Using Brand Keywords, you can effectively search for keywords, hashtags, and brands on Twitter to uncover trends, analyze sentiment, and respond quickly in real-time.

Before you start, please take a look at

Introduction To Listen

Setting Up Brand Keywords

Using Statusbrew's "Brand Keywords Monitoring", you can discover new audiences and get live updates of all the conversations happening around the target keywords. All the incoming conversations for your target keyword are segregated automatically into a separate inbox for better navigation.

Any Statusbrew user can add & manage Brand Keywords.

To add new keywords:

  • From your Statusbrew Home, click on Engage

  • Under the left side pane, click on Manage Brand Keyword

  • Now click on New Keyword & start by giving your search a name & adding your preferred keywords (you can also add the keywords you'd like to exclude from your search)

  • Configure the visibility setting for your search & select the language & location as per your preference

  • Click on Save if everything looks good, else, you can click on back and change your settings

    Setting Up Brand Keywords in Statusbrew

Statusbrew creates a separate inbox for each brand keyword. All the conversations that fulfill its search parameters will automatically be added to its inbox.

To update or delete a brand keyword,

  • Click on the Manage Brand Keywords button

  • Select any keyword query to see its details

  • The keyword detail screen will give you the options to update any parameter or delete the keyword query.

Learn how to build advanced listening queries with Twitter search operators to view feeds for a very specified content type.

Viewing Conversations For Your Keywords

To view all the conversations for your saved Brand Keywords in Statusbrew.

You can click on the Saved Inbox for your Keyword from the Brand Keywords drop-down in Engage.

Viewing Conversations For Your Keywords

You can easily reply to the incoming conversations, take different actions, and analyze the volume and sentiment behind keywords via our in-depth Keyword Reports.