8 Best Sprinklr Alternatives & Competitors 2025

Sprinklr is positioned as an Enterprise Customer Experience Management Platform and offers many services. This blog is only about its social media vertical.

<40% of Sprinklr's solutions are related to social media, including social listening. That means its primary focus is on other aspects of Customer experience, like Customer care or call centers. That's why Sprinklr targets only Enterprises and pitches its complete suite.

Since the focus is not on social media, the social teams of those enterprises have to suffer because of its complexity, high price, and slow support.

On top of that, what if you are not an Enterprise?

Source: Reddit

This is one of the significant pain points that brands face & start looking for Sprinklr alternatives.

I am sharing all the famous reasons; yours can be one or all of the following:

Common reasons why brands seek Sprinklr alternatives

• Its price is a significant disadvantage (starting at $299 per user per month, billed annually)

• It’s complex to use, given its size, extensive setup, & user interface

• It takes time & effort to set up & the migration is also tricky

• It's not user-friendly at all, despite paying a hefty price

• Contracts feel restrictive

Customer care and Social teams work differently, and their expectations from a tool are different.

However, Sprinklr's approach as a tool is the same; complex and standard features are behind high-tier plans.

It makes sense to go with that Sprinklr alternative that only cares about social media.

I know finding and shortlisting tools takes time and effort. I have researched and compared the top Sprinklr alternatives for social media teams (You can thank me later).

Best Sprinklr alternatives comparison table

Statusbrew

If you leave Sprinklr because your use case is social media only and costs you a lot, Statusbrew is the best alternative. It offers a quite streamlined, simple yet modern, and straightforward social media tool.

Statusbrew is dedicatedly to caring for social media only.

You can get all features like scheduling, planning, inbox management, reporting, and collaboration from one place without any hefty price.

Best Features

• Unlimited Workspaces to manage any number of social media accounts

• Simple UI & UX that is easily accessible from day 1

• Content & engagement labeling to understand campaign ROI

• Brew AI to align Caption as per the Brand Voice

• Brew Link-in-bio

• Bulk scheduling 400 posts upto 365 days ahead

• Approval workflow & Calendar boards for internal & external teams

• Planner & Asset library for team collaboration

• Unified Inbox to manage all engagements (Inc. ad comments) with custom views

• 60+ Inbox automations help teams focus on important conversations

• Bulk hide or delete negative sentiment comments in one go

• Social Listening that lets you track unfiltered audience opinions

• 20+ ready templates for reporting dashboards in 1 click

• 250+ KPIs tracked to create custom reports

• Easy report sharing via shareable links, or scheduling (D/W/M)

• Download reports in CSV and PDFs

• 22x6 human support via live chat, & Zoom

Pricing

• Lite: $69 per month (1 user; 5 profiles)

• Standard: $129 per month (3 users; 10 profiles)

• Premium: $229 per month (6 users; 15 profiles)

• Custom: For Enterprise & Agencies

G2 Rating

4.9/5

Sprout Social

Sprout Social is known for its excellent social media tool and high price.

It allows you to schedule and post content on multiple social media platforms from one convenient spot.

Sprout Social Analytics provides a wide range of metrics that matter to you, presented in a clean and customizable report format. You can even add your client's logo and create white-labeled reports.

Sprout Social is known for its robust social listening features, which allow businesses to monitor their brand and industry mentions.

However, it can be expensive for smaller companies or individuals. Often, users find it difficult to explain ROI to management after using it, especially near renewal, because they also get a surprise price increase email.

Then, they start looking for tools like Sprout Social, which should cost less.

Best Features

• Built-in CRM tool

• A built-in image editor

• Offers integration with help desk tools like Zendesk

• Set up rules so that certain messages are automatically routed to specific team members

• Provides insights into your social media inbox, such as the most common questions you receive & the most popular times to message you

• Integrates with a variety of other applications, such as Salesforce and Google Analytics

• Collaborate with team members on social media campaigns

• Create custom reports that track your social media performance

• Manage all of your social media messages and mentions from a single inbox

• Find and use relevant hashtags for your social media posts

Pricing

• Standard: $249 per month

• Professional: $399 per month

• Advanced: $499 per month

• Enterprise: Custom

G2 Rating

4.4/5

Meltwater

Meltwater's Engage platform is specifically designed with a social-first mindset. On Meltwater, brands can schedule posts, engage with influencers and social communities, and measure analytics across all their social networks.

You can think of Meltwater as a central hub that brings together your team and your cross-channel social media strategy to ensure everyone stays on the same page and that opportunities are not missed.

Best Features

• Provide social listening across traditional media networks such as broadcast, online news, blogs, and forums

• Covers the most popular social media networks, including Facebook, Instagram, LinkedIn, Twitter, WeChat, Douyin, and Sina Weibo

• Track mentions of your brand, products, and competitors

• Analyze the sentiment of social media mentions

• Track the social media activity of competitors

• Helps you to identify and respond to social media crises

• Integrates with your CRM, marketing automation software, and other business systems

Pricing

It starts around ~$7k per year, according to different online resources, because there is no publishing available.

G2 Rating

4/5

Dash Social

Dash Social caters to brands' visual marketing and content needs. One key benefit is its E-Commerce Suite, which allows businesses to sell their products directly through social media platforms like Instagram and TikTok.

Vision is a creative insight tool of Dash Social that analyzes all types of owned content. With Vision, you can gain valuable insights into your best-performing images, trending content, and personalized recommendations.

Best Features

• Create and manage social media campaigns

• Has a mobile app that allows you to manage your social media accounts on the go

• Store and organize your social media assets, such as images, videos, and documents

• Schedule your social media posts in advance

• Add shoppable tags to your Instagram posts

• Create shoppable galleries of your products on Pinterest

• Track your relationships with influencers and other brands

• Provides a variety of pre-built dashboards that you can use to track your social media performance

• Listen to social media conversations about your brand or industry

• Export your data in a variety of formats, such as CSV, Excel, and PDF

Pricing

• Grow: $249 per month

• Engage: $749 per month

• Advanced: $1294 per month

• Enterprise: $2499 per month

G2 Rating

4.7/5

Emplifi

Emplifi offers a comprehensive end-to-end platform that guides you through the entire process, from analysis and content planning to streamlined publishing and hassle-free community management.

It provides everything you would expect from a top-notch marketing platform.

Key Features

• Setting it up is a breeze, allowing your teams to start using it right away without any delays

• AI-powered publishing recommendations

• Team approval workflows

• Understand your own performance

• Benchmark your results against your competitors with unmatched precision

• AI image recognition technology and deep content intelligence to create content that resonates with your audience.

• Community management

• Task automation

• AI-powered influencer discovery and tracking tool

Pricing

$200 per feature per year

G2 Rating

4.4/5

Khoros

Khoros aims to be the central hub for all your digital marketing activities. It goes beyond social management by integrating with CRMs and customer service ticketing apps, and even helps manage your digital security.

It's designed to cater to enterprise brands working on a large scale.

Best Features

• Handle a high volume of messages

• Centralize your social management activities, like listening, monitoring, publishing, community management, and analytics

• Integration with other digital marketing tools like Salesforce and Adobe

• Engage with customers on social media through features like live chat, chatbots, and community forums

• Offers a digital contact center to provide customer service through social media, email, and phone

• Manage their content across multiple channels, including social media, website, and intranet

• Analytics on social media performance, customer engagement, and digital contact center performance

• Dedicated customer support team

Pricing

Pricing discussed on a personalized demo

G2 rating

3.9/5

Brandwatch

Brandwatch, formerly known as Falcon.io, is not your average social media post-scheduling tool. It is a social media listening and analytics platform that helps you understand what people say about their brands online.

It offers a range of advanced features, such as engagement tracking and social media trend analysis.

Best Features

• Schedule and manage your posts through its intuitive calendar page

• Supports multiple social media networks

• Built-in editor to create posts with integrated images and videos

• Assign roles and permissions to team members for collaboration

• Custom response templates

• Track mentions of your brand, products, and competitors

• Analyze the sentiment of social media mentions

• Track the social media activity of your competitors

• Collects data from over 100 million sources

• Interface is easy to use, even for businesses that are new to social media monitoring and analytics

• Can be scaled to meet the needs of businesses of all sizes

Pricing

Pricing discussed on a personalized demo

G2 Rating

4.1/5

Note: Have tried Brandwatch already in past? Check list of Brandwatch alternatives with modern features & fairer cost.

Hootsuite

Hootsuite is a super popular tool used by businesses of all sizes. It allows you to manage multiple social media accounts, schedule posts, engage with your audience, and check your social media performance.

The audience mainly discovers Hootsuite through its aggressive paid campaigns.

Hootsuite aims to be your one-stop shop for all things social media, though it is often criticized for its old UI, standard features behind a big paywall, high cost, and slow customer service.

Key Features

• Schedule posts in advance

• Publish posts to multiple social media platforms at once

• Analytics data on their social media performance

• Monitor their social media mentions

• Integrates with a wide range of other applications

• AI writer called OwlyWriter can be used to generate captions, content ideas, and more for your social media posts

• Schedule posts in bulk

• Create custom streams that track specific keywords, hashtags, or conversations

• Create teams and assign different roles to team members

Pricing

• Standard: $99 per month per user

• Advanced: $249 per month per user

• Enterprise: Custom

Note: You feel "stuck in era before 2010" with Hootsuite? Check this Hootsuite alternatives list to get easy UI, & better features and cost.

Are you confused between Sprout Social & Hootsuite? Check out the detailed comparison between these two.

Finding The Best Sprinklr Alternatives For Your Business

When choosing the best Sprinklr alternative for your business, two main factors matter: features and price.

Not every business will need a complete customer experience management tool; you might need a comprehensive social media management platform. If so, you can save money by opting for a more focused solution, focusing only on the features you are looking for.

FAQs

Why are social media teams switching from Sprinklr?

Many teams feel Sprinklr is too complex and is built more for CX enterprises. Social-only teams often find the platform heavy, expensive, and not intuitive for day-to-day publishing, engagement, and reporting.

Is Sprinklr too expensive for social media management alone?

Yes. Sprinklr’s pricing is often geared toward full CX suite buyers. For social-only use cases, many companies feel they’re overpaying for features they don’t use.

What are the main pain points Sprinklr social users face?

• Steep learning curve

• Complicated workflows for publishing and engagement

• High setup and onboarding costs

• Limited flexibility in scaling just the social piece

What kind of companies should not use Sprinklr for social media?

If you’re a small or mid-sized business, an agency, or a team focused only on social publishing/engagement, Sprinklr may be overkill. It’s best suited for global enterprises with CX + social needs.

Do alternatives to Sprinklr support enterprise needs like approval workflows and compliance?

Yes. Tools like Statusbrew, Sprout Social, and Meltwater provide approval workflows, audit logs, and compliance support (SOC-2, GDPR, HIPAA, etc.), often at a lower cost.

Is it easy to migrate from Sprinklr to another platform?

Yes. Most alternatives provide onboarding support, data export options, and hands-on migration help to ensure a smooth switch.