As a community manager, I understand what businesses with an active social media presence have to encounter, being on the frontline of customer communications. While I can fathom that you have no control over what others post on your brand’s social media walls, your customers won't.

One instance of spam or offensive content, like a racial slur or nudity, can mar the experience and perception of your brand for others and affect your brand’s image.

Thus, investing in a social media comment moderation tool that filters out trolls is imperative to help maintain a safe and positive online environment.

To help you, I have enlisted 6 of the best moderation solutions that you can check out, compare, and give a shot!

6 Social Media Comment Moderation Tools In 2025

Criterion

Statusbrew

Sprout Social

Hootsuite

Best For

All-in-one suite: moderation, publishing, analytics, team workflows

Enterprise brands/agencies

Organizations needing a comprehensive social media management platform

Moderation Scope

- Organic & ad comments - Reviews - Bulk Comments Deletion - Macros

- Organic & ad comments via Smart Inbox

- Organic & ad comments via streams - Smart Moderation

Key Features

- Unified inbox - Rule engine - Sentiment Filter - Keyword filters - Analytics dashboards _ Comment & Contact tagging - Tag Reports

- Smart Inbox, automation rules - Keyword filters - CRM integration - AI-assist templates

- Streams, AI-powered moderation - Team inbox

Strengths

Cost effective, simple & straightforward rules, inbox management & reporting

Enterprise-grade features, AI assistance, and real-time moderation alerts

Extensive tools for scheduling, engagement, team workflow, and powerful moderation AI

Pricing

Standard: $129/mo (5 users)

Professional: $299/user/mo

Advanced: ~$249/mo (1 user)

Statusbrew

statusbrew-engage-inbox-overview

Statusbrew allows you to automatically moderate (organic and ad) comments on platforms like Facebook, Instagram, TikTok, LinkedIn, YouTube, and more.

With customizable rules based on keywords, sentiment, tags, and links, you can easily remove spam and unwanted comments.

The automation does moderation at scale, so you can easily manage hundreds or even thousands of comments to protect your online reputation.

Negative comments can be sorted into separate views, making it easier for your team to review and address genuine ones.

engage-inbox

If specific profiles or accounts consistently hijack your comments section, you can block them directly from the Inbox.

Features:

  • Monitor comments & Mentions from all social channels of different profiles in a single dashboard.

  • Filter comments by sentiment, filters, keywords, and other criteria.

  • Respond to comments quickly and easily using Macros (Saved replies).

  • Bulk hide or delete inappropriate and spam comments.

  • Track your comment moderation performance over time.

Statusbrew also generates analytics for audience interactions and brand reputation using hidden comments, responses, brand sentiment, and other metrics.

Best For:

Comment moderation, customer service, team collaboration, and social media management.

G2 and Capterra Ratings:

Statusbrew is rated 4.9/5 on G2.

Sprout Social

Sprout Social's Smart Inbox brings together comments, mentions, and messages across networks, making it easier for large teams to manage conversations at scale.

sprout-social

With automation rules, keyword filters, and AI assistance, Sprout Social helps brands maintain clean comment sections while routing essential interactions to the right team members.

Features:

  • Smart Inbox with consolidated comments, mentions, and DMs

  • Automation rules and keyword filters for hiding spam and unwanted comments

  • Manage Facebook & Instagram ad comments directly in-platform

  • CRM integration and approval workflows for team collaboration

  • AI-assisted reply templates for faster engagement

Best For:

Enterprise brands and agencies that need advanced comment moderation, CRM workflows, and collaboration at scale.

G2 Rating:

Sprout Social is rated 4.4/5 on G2.

In case you have already tried Sprout in past or worroied by their huge cost, i suggest you to go through "Sprout Social alternatives" list to learn more about tools that costs fairly.

Hootsuite

Apart from the other benefits that Hootsuite offers, for social media moderation, users can create streams to monitor mentions and activity, reply to public comments, and reshare content.

Comments can be approved, deleted, or replied to, and they can also be hidden from a user's channel or any stream.

It offers real-time monitoring and an automatic moderation service for social channels like Facebook, Instagram, TikTok, LinkedIn, and YouTube to keep your identity clean and free from harmful content, ads, spam, or trolling activities.

Features:

  • Centralized dashboard for managing multiple social media platforms.

  • Automated moderation tools and keyword filtering for efficient comment management.

  • Seamless integration with scheduling and analytics tools for a holistic social media approach.

  • 24/7 risk protection.

  • Auto-hides inappropriate content.

  • Understands bad words, spam, unwanted messages, and trolling attacks.

Best For:

Large and medium-sized businesses seeking a comprehensive social media management suite with integrated comment moderation features.

G2 Rating:

Hootsuite is rated 4.3/5 on G2.

Checkout "Hootsuite alternatives" to learn more about better and modern tools.

NapoleonCat

With NapoleonCat, you can easily manage all of your comments, messages, reviews, etc., from social platforms like TikTok, Facebook, Instagram, Twitter, LinkedIn, YouTube, and Google reviews.

NapoleonCat-Community-Management-Tool

This tool, with its auto-moderation solutions, lets you automatically delete spam (like comments with links) shared on Facebook (organic posts and ads), Instagram (organic posts and ads), and Facebook Messenger, along with hateful comments or spam in the comments in your ads.

NapoloeanCat tracks comments, messages, questions, and sales opportunities in a single dashboard, helping you avoid overlooking them.

Best Features:

  • Automated replies to simple questions regarding hours of operation, ways of reaching your customer service team, etc.

  • Automated reply to comments concerning sensitive information (e.g., order details) in private messages.

  • Automatically redirect issues to designated consultants.

  • Automate Facebook and Instagram Ads moderation.

  • Automated workflows for streamlined moderation processes.

  • Automatically hide comments with links.

  • Automatically delete spam and inappropriate comments.

Best For

Businesses of all sizes need to automate customer communication or monitor the number of audience interactions on social media.

G2 Rating:

Napoleon Cat is rated 4.7/5 on G2.

Commentguard.io

Commentguard.io is moderation software for Facebook and Instagram that auto-hides toxic comments, profanity, and spam after they are posted on social media.

commentguard-front

This tool supports automated moderation of comments on all types of Facebook and Instagram content, both organic and paid, including ads, sponsored page posts, stories, and reels.

It also automatically filters out the nasty comments and manages all your comments in one place, protecting your brand from reputation damage.

Best Features:

  • Hide toxic, offensive, or inappropriate comments.

  • Automatically filter images, URLs, emails, phone numbers, emojis, and keywords.

  • Auto-hide, all new comments, review them, and unhide only those you want others to see.

  • Hide, delete, block, and reply to private messages directly from within your dashboard.

  • Speed up your workflow with saved replies, auto-replies, AI replies, filters, and bulk actions.

Best For:

Businesses aiming for community engagement and self-moderation

G2 Rating:

No rating found on G2.

Spikerz

Spikerz is a social media protection and moderation platform that safeguards brands from harmful comments, scams, impersonations, and reputation-damaging content.

Unlike other moderation tools, Spikerz provides a security-first approach to keeping your online presence safe while enabling fast, automated moderation across platforms like Instagram, Facebook, TikTok, YouTube, and X (Twitter).

With AI-driven automation, Spikerz instantly identifies toxic, offensive, or fraudulent comments, allowing you to hide or delete them before they spread.

Best Features:

  • AI-driven comment moderation that filters out spam, scams, and offensive language in real time.

  • Automatic hiding or deletion of harmful comments across multiple platforms.

  • Scam detection and impersonation monitoring to protect brand accounts.

  • Dashboard view to track all incoming comments and threats from one place.

  • Moderation rules are customizable to sentiment, keywords, and content type.

  • Security insights and reporting for reputation and account health.

Best For:

Businesses need a balance of comment moderation and full social media protection against scams and impersonations.

G2 Rating:

No rating found on G2.

How To Pick The Right Social Media Comment Moderation Tool?

Selecting the ideal social media comment moderation tool involves considering several key factors:

1. Identify Your Moderation Needs

It's prudent to start by identifying your social media moderation requirements, considering factors such as the volume of engagement that can result from a high number of comments, likes, shares, and mentions, how many platforms you are active on (e.g., Facebook, Instagram, TikTok, YouTube), and how frequently you want to engage and manage your social interactions.

2. Platform Compatibility

This usually encompasses many things, like smooth integration or ease of use. It's important for you to ensure the tool supports the social media platforms crucial for your brand's presence and integrates with your existing social media management systems. It should have an intuitive interface and seamless integration to streamline the moderation process with tailored filters and settings, enabling you to fine-tune moderation based on your specific needs and community guidelines.

3. Accuracy and Efficiency

This factor is one of the most important ones, as the accuracy and efficiency of the tool will determine timely responses and your commitment to identifying and filtering out inappropriate content swiftly. Its high precision and quick action are crucial for effective moderation so that the tool can scale with your growing social media presence. Besides, it assesses the level of customer support available for troubleshooting and guidance.

4. Cost and ROI

After checking out all the features of the tool and gauging whether they match your requirements or not, it's crucial to evaluate the tool's cost against the value it provides. Consider the return on investment (ROI) in terms of time saved, improved brand image, and enhanced community engagement. Talk with their team, understand the price point they charge for what features, and ask about their customizability, if available.

Take these factors into consideration while selecting the social media comment moderation tool that best suits your needs and requirements, and you’re good to go!

Auto-Moderate Your Brand In 2025

In 2025, a lot is going on socially. If you are constantly bombarded with social media content, comments, opinions, and reviews (positive, negative, or mixed), having a suitable social media comment moderation tool isn't just a luxury—it's a necessity.

Since social media can be both a boon and a bane if used improperly, it's your responsibility to ensure that your brand's digital spaces remain free from inappropriate or harmful content that might affect your brand’s reputation.

The tools we have listed above are all great at what they do. After carefully evaluating each, if you feel Statusbrew might serve your business purpose, try out the platform for FREE to better understand our offerings.

Frequently Asked Questions (FAQs)

How to become a social media moderator?

Social media moderators typically require a blend of skills—strong communication, solid time management, and good experience in customer service and marketing. Start by gaining experience in community management, content moderation, or customer support, and remember that while it can be a pretty stressful job if done right, it can also be rewarding.

Is there any future in content moderation?

Absolutely. As online spaces expand and user-generated content surges, the need for content moderation will only intensify. The future of content moderation lies in a harmonious blend of AI-driven tools and human oversight, offering job opportunities in an evolving digital landscape.

Why does social media need moderation?

While social media is a powerful communication tool, it lacks inherent barriers, making it susceptible to misuse. Moderation ensures compliance with community guidelines, protects users from harmful content like hate speech or cyberbullying, and maintains a brand reputation.

Can I moderate both organic and ad comments with these tools?

Yes, advanced moderation tools like Statusbrew, Sprout Social, and NapoleonCat allow you to manage both organic and paid ad comments.

How do automated moderation rules work?

You can automate based on keywords, sentiment, tags, links, etc. For example, you can hide comments with profanity, delete spam links, or route negative comments to your support team.

Which is the best tool for enterprise-level moderation?

Enterprise brands widely use Sprout Social, while Statusbrew offers 1:1 feature parity with enterprise tools at a lower cost, making it popular for large businesses and agencies.

How do I hide negative comments on Facebook or Instagram automatically?

Most tools let you create rules based on keywords, emojis, or sentiment. For example, you can hide comments with profanity, offensive language, or spam links automatically. On platforms like Statusbrew, you can even auto-tag negative comments so your support team can review and respond to genuine concerns.

What’s the difference between using Facebook’s native filters and a paid tool like Statusbrew or Sprout Social?

Native filters are fundamental — they can block specific words, but don’t scale well. Paid tools give you automation, sentiment analysis, saved replies, team workflows, and reporting so you can manage moderation across multiple platforms in one dashboard.

Can I permanently block specific users from commenting?

Yes. Most tools let you block or ban specific users from your social pages directly from the moderation dashboard. Once blocked, they can’t comment on your posts again.

How much do comment moderation tools cost compared to hiring someone manually?

Hiring a dedicated moderator can cost thousands of dollars monthly. In contrast, a tool like Statusbrew starts at $129/month for 5 users and can handle thousands of comments automatically. Most businesses find the ROI much higher because tools reduce repetitive work and let teams focus on meaningful engagement.