The most crucial aspect of sharing videos on your YouTube channel is having a regular schedule.
Consistency is the secret ingredient to YouTube's success. Knowing how to schedule YouTube videos not only pleases the YouTube algorithm but also fulfills the expectations of your audience.
Having a schedule and sticking to it is the key to success because video ideas can come and go. Sometimes you may feel inspired and create several videos, but then you might run out of ideas for the next few weeks. This can be a problem.
Even though scheduling isn't the most favorite task for YouTubers, it's an important aspect of boosting productivity, growing your subscriber base, and staying engaged with your audience.
In this article, we will explore five reasons why scheduling your YouTube videos is important and learn how to schedule YouTube videos. So let's dive in.
Table Of Contents
- Can You Schedule YouTube Videos?
- Why Schedule YouTube Videos?
- How To Schedule Videos On YouTube?
- How To Find Scheduled Videos On YouTube?
- How To Schedule YouTube Videos On Statusbrew?
- How To Schedule YouTube Videos On Phone?
- Can You Schedule YouTube Shorts?
- How To Schedule YouTube Shorts?
- 6 Best Practices To Schedule YouTube Videos
- Ready To Schedule YouTube Videos?
- FAQs (Frequently Asked Questions)
You can directly jump to a section of your choice or keep scrolling.
Can You Schedule YouTube Videos?
Certainly! YouTube provides a convenient feature that allows users to schedule their videos in advance using the app. Just like other social media platforms such as Twitter and Facebook, YouTube also offers in-app scheduling options.
If you are looking to enhance your scheduling capabilities and advanced features to go beyond simple scheduling, you need an advanced YouTube scheduling tool like Statusbrew.
| Functionality | YouTube | Statusbrew |
|---|---|---|
| Content Scheduling Calendar | ❌ | ✅ |
| Custom Approval Workflows | ❌ | ✅ |
| Team Collaboration | ❌ | ✅ |
| Mobile App Scheduling | ✅ | ✅ |
| YouTube Comment Management | ❌ | ✅ |
| YouTube Comment Moderation | ❌ | ✅ |
| Video Categorization | ❌ | ✅ |
| Analytics | Basic | Comprehensive |
| Platforms Supported | YouTube | Facebook, Instagram, Pinterest, YouTube, LinkedIn, GMB |
Why Schedule YouTube Videos?
It Helps You Avoid Rushing
Would you rather spend one day per week making, editing, and scheduling all your YouTube videos in advance for the whole week? Or would you prefer to spend several hours each time you want to upload a new video on YouTube?
I bet the second option is more appealing to you, right?
Many marketers tend to procrastinate and leave all the tasks related to uploading YouTube videos until the last minute. But this is not a good tactic. When you rush and do all the work on the last day before a deadline, you have little time to think about what you want to say or show in your video. As a result, you may end up creating unattractive content.
To reduce stress and create high-quality videos, it's advised to schedule the videos you upload to your YouTube channel. This way, you will have more time to plan and produce content that will be watched and appreciated by your audience.
It Saves Time
Scheduling your YouTube videos also helps you save time and use it more effectively. Imagine all the things you can do with the time you save!
You can dedicate more time to creating engaging video content, building a stronger online community, analyzing your YouTube channel's results, and identifying areas for improvement. Scheduling videos allows you to focus more on your strategy and less on logistical tasks.
It Builds A Sense Of Anticipation
Creating a sense of anticipation is an effective strategy that YouTubers use to engage their audience. Scheduling your YouTube videos can help you generate excitement among your subscribers without spending a lot of money on marketing campaigns.
By informing your audience about the specific days you plan to release your videos and sticking to the schedule, you make your subscribers look forward to each new video and encourage them to engage with your content.
Your content appears when your subscribers are most active on the platform.
Allows You To Post At Your Best Time
Optimizing the posting time of your YouTube videos has become increasingly important due to decreasing engagement and reach on the platform.
When you schedule your videos at the best times to post on YouTube, you don't need to worry about being available to upload them when your audience is online and ready to interact. By scheduling your videos to appear at times when your subscribers are most active, you increase the chances of driving engagement. A higher engagement has a positive impact on the YouTube algorithm, which then ranks your videos higher in search results.
It Boosts Your Video Ranking On YouTube
Watch time is a crucial ranking factor used by YouTube to determine the placement of your videos in search results. The length of time viewers spend watching your videos sends a signal to YouTube about their quality.
Scheduling your videos on a regular basis not only helps you create engaging and informative content but also informs your viewers when to come back for your latest videos. This increases the likelihood of your videos receiving more likes, comments, and shares. Videos that engage the audience and receive a lot of interactions are usually ranked higher on YouTube's first page.
How To Schedule Videos On YouTube?
Step 1: Go to YouTube.Click on the Create icon from the top right corner. Click Upload video.
Step 2: Click SELECT FILES & upload the video from your system. Fill up your video details like Title, Description, and Audience. Click Next.
Step 3: Add Video elements and click Next.
Step 4: Complete the Checks and click Next.
Step 5: In the Visibility section, select Schedule. Select the date and time to schedule your video and click SCHEDULE.
How To Find Scheduled Videos On YouTube?
Finding your scheduled posts on YouTube is easy, and you can see all videos on your YouTube channel with a few clicks.
Step 1: Go to YouTube Creator Studio.
Step 2: Click Content from the left menu. Here you will find all your scheduled videos and their status on the list.
To reschedule videos, click on Scheduled from the Visibility column. Select the date and time and click SCHEDULE.
To delete your videos, click on the three dots icon beside the video. Click on Delete Forever, accept the rules, and click DELETE FOREVER.
Remember that you cannot undo the deleted videos on YouTube.
To edit the video, select the video, click Edit, and from the drop-down menu, select the factor you wish to edit. Make the changes and save it.
How To Schedule YouTube Videos On Statusbrew?
Step 1: Go to Compose from the Statusbrew homepage. Select your YouTube channel from the profile selector.
Step 2: Add video description.
Step 3: Upload the video file and add video title.
Step 4: Add YouTube video tags & select Video category, Video privacy, & Playlist.
Step 5: Select the license rights & ownership for your video. Configure the audience options according to the video content.
Step 6: Select the time and date to schedule the video.
To enhance your Publishing workflows, you can also leverage Statusbrew's internal features, such as adding internal Tags, Watchers or creating custom Approvals.
How To Schedule YouTube Videos On Phone?
Step 1: Open the YouTube app on your mobile device. Tap the create icon from the bottom of the screen.
Step 2: Tap Upload a video from the menu and upload the video from your device.
Step 3: Add video details & tap Visibility.
Step 4: Tap Schedule & select the appropriate date and time to schedule the video. Tap the arrow from the top left corner to return to the back screen.
Step 5: Tap Next from the top right corner and select the audience of your video. Tap Upload video.
How To Schedule YouTube Shorts?
Scheduling YouTube Shorts in Statusbrew follows the same procedure as a YouTube video. You just need to add #Shorts at the end of the video description. Ensure that your video's length is less than 60 seconds.
6 Best Practices To Schedule YouTube Videos
Keep A Check On Your Best Time To Post
One important thing to remember when posting on YouTube is to do it at the best time to post when your subscribers are online for maximum views and engagement.
Your posting schedule may vary depending on your target audience.
The general best times to post on YouTube are between 2 P.M. and 4 P.M on Monday, Tuesday, and Wednesday, but it could be different for you. Using a YouTube analytics tool like Statusbrew can help you find your optimal posting time.
With Statubrew’s reporting feature, you can discover your best posting times based on your past account’s performance. It groups your videos by weekday and hour to identify how many impressions or engagements you received on a particular hour of the day.
Not only does it show your best times, but it also suggests new time slots you haven't used in the last month. This way, you can experiment with different posting times and strategies to keep your content fresh and engaging.
You can create your own best time to post heatmaps for different use cases, such as the best to post on YouTube for views and likes and to get subscribers.
Stay Flexible
Automating your posts requires a bit of flexibility.
You should stay aware of what's happening around you and be ready to adapt quickly if needed. Keep your finger on the pulse of what's happening
Sometimes, you might have to news jack on a hot trending topic and may have to pause your scheduled YouTube videos for a day or for some time.
Flexibility and staying up-to-date are important to maintain a positive brand image and avoid potential pitfalls.
Don’t Post A Lot
It's tempting to post more frequently now that you have a scheduling tool like Statussbrew at your fingertips. But should you really go all out and spam your followers with tons of posts?
Posting more videos can be helpful if you can maintain top-notch quality consistently with each of your posts.
Quality is essential for engagement because a lot of low-quality videos won’t get you the engagement you deserve. If your subscribers engage with your videos, the YouTube algorithm will reward you by showing your videos at the top of your feed as soon as you post them.
Instead of bombarding your audience with a barrage of videos, focus on creating valuable content. Ensure that each post brings value to the table and aligns with your brand identity.
Building a strong connection with your audience is far more important than the number of videos you churn out. Take a strategic approach, and your efforts will pay off in the long term.
Maintain A Consistent Posting Schedule
With a well-thought-out social media content strategy, you can have a solid queue of future videos ready to go.
Start by brainstorming a list of engaging video ideas. Then, create your videos ahead of time to ensure you have a well-prepared arsenal of videos at your disposal.
Use publishing tools that can schedule YouTube videos in advance to save you time and effort in the long run.
To stay organized, use a social media content calendar. It will help you plan and schedule your YouTube videos.
Follow Your Brand Guidelines
In the process of churning out a lot of YouTubde videos, don’t be in a hurry to post videos no right away. Use this opportunity to create content that will be liked and appreciated by your audience while planning weeks or even months of content ahead.
Take your time and create videos that align perfectly with your brand. Ensure that your brand guidelines are followed diligently.
Consistency is key, not just in individual videos but also in maintaining the overall brand image across different channels and social networks. Make sure that your campaigns are in sync with your brand's values and what your audience expects from you. This way, your content will have a cohesive and recognizable identity that conveys your brand message with every piece of video.
Don’t Forget Analytics
Constantly track your video performance using a reliable social media analytics tool. Understand what your audience wants and what areas need improvement.
Keeping a close eye on your performance metrics ensures that you can refine your content strategy and tailor it to what works best for your audience. Learn from past successes and use that knowledge to keep your YouTube presence on the rise.
Use analytics to gain a clearer understanding of your target audience and their browsing habits on YouTube.
Keep a close eye on your video's performance metrics, like likes and comments. Tracking these metrics will add value to your existing content strategy.
Here are the top four YouTube metrics you should be tracking:
- YouTube View Analytics: Indicators how successful your YouTube channel is
- YouTube Reach Analytics: To monitor how viewers are discovering your videos
- YouTube Audience Analytics: Gives you insights about your viewers and helps you to understand their choices & requirements
- YouTube Engagement Analytics: Provides data about how viewers are interacting with your videos
The good news is, Statusbrew has got your back. It helps you keep a tab on your YouTube performance. Start tracking those YouTube analytics and let them guide your content strategy!
Ready To Schedule YouTube Videos?
Scheduling YouTube videos can greatly benefit content creators and businesses alike. Starting with the native scheduling tool provided by YouTube is a good initial step to organizing and planning your video releases.
But, as your YouTube channel grows, your scheduling needs will become more complex. Hence, it's worth considering advanced tools like Statusbrew. Its extensive features allow you to optimize your scheduling process, streamline team collaboration, and gain deeper insights into your YouTube performance.
Upgrade your YouTube scheduling capabilities with Statusbrew. Take advantage of its advanced capability to enhance your scheduling strategy. Book a free demo today to achieve a greater impact with your YouTube content.
Statusbrew is an all-in-one social media management tool that supports Facebook, Instagram, WhatsApp, Twitter, LinkedIn, YouTube, and even Google My Business.
FAQs (Frequently Asked Questions)
Here are some commonly asked questions on how to schedule YouTube videos:
Why can't I schedule YouTube Videos?
If you don't see the schedule option on YouTube, it's probably because you have not verified your account.
Is it good to schedule YouTube videos?
Yes, absolutely, there’s no harm in scheduling youtube videos. Scheduling YouTube videos is a great way to stay organized and consistent. It helps you remember to share your videos regularly and ensures that you publish them at the best time for your audience.
How far in advance can you schedule YouTube videos?
On YouTube, you can schedule videos to be published up to a week or just a few hours in advance.
What happens when you schedule a YouTube video?
When you schedule a YouTube video, it remains private until the specified date and time. Once the scheduled time arrives, the video is automatically published and becomes visible to your subscribers and viewers.
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